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Music Masterpiece

A masterpiece is an art or music which draws in an ultimate and critical manner something about us. It communicates to our inner feelings. Frequently, music that contains the richest content and form does not communicate to us instantly as it requires decades up to centuries to touch us.  The unique piece is amongst the crucial things in music masterpiece. For a song to be considered a masterpiece it has to portray five features: uniqueness, timeless, physically and emotionally appealing, simple and intellectually articulated.

Beethoven’s Fifth Symphony

Beethoven’s Fifth Symphony has stood the test of time. Fifty years following the demise of Beethoven his superb pieces including his string quartets remained barely played. The audience was not yet ready for them. Currently, they are typically recognized among the best music ever composed. Its simplicity makes it easy to explain the fame and the symbolic prestige of the Fifth Symphony. His intellect in life struggles is symbolized in the advancement of sensations, from the famous opening in C minor to the glorious C-major coda 40 minutes afterwards in the last move. His inner visions plus spurts of passion paint its whole theme, whereas the melodic, rhythmic, harmonic and musical systems are delimited with indispensable novelty, nobility and power. Beethoven used a unique rhythmic technic in his works that noticeably aids to fuse the whole Symphony.

Picasso’s Paintings

Pablo Picasso is among the greatest and creative 20th century artists. At the start of the 1900s, he became famous when he invented a novel method of tackling art through fragmentation and distortion of images to create appalling masterpieces. Picasso steered the drive to change the three-dimensional painting in favor of the abstract and complex pieces which were challenging to interpret by viewers. His painting, Guernica, has stood as a global and influential representation cautioning humankind against the anguish and destruction of warfare. Additionally, the point that there is no clear allusion to the definite war has backed its meaning as timeless and universal.

Comparison between Beethoven’s Fifth Symphony and Picasso’s Paintings

Music remains the most effective and influential means of inducing emotions and feelings in mankind. Moreover, contrary to different means used to induce sensations, music is able to constantly evoke feelings with varying stimulation in practically everyone. A musical masterpiece takes one mentally to a different world with scenes, tastes, smells, feelings as if one is actually there. Beethoven’s invention is not just a simple brief passage but a masterpiece that invokes the listeners to meditate on the meaning of the piece in the first place. On the other hand, Picasso created scenes that attracted a lot of controversy as the content. Instead of following the soft, light-bending skills common in Impressionism and Fauvism, he employed piercing, crispy lines to generate a piece that tests the audience. Picasso termed his painting as a piece which expelled the evil spirits out of his spirit. Picasso’s Guernica painting is similar to Beethoven’s Symphony in music. They are both cultural iconic pieces that communicate to humankind against war and bring hope and peace.

Conclusion

One feature of good music and art is that they are lively. They are preordained. On the first listening and sight, they are right and seem to invoke a fundamental thing in us. They do not attempt to knock our emotive knobs, but they grasp our divine vision. To know more about live classical concerts you can read this classical music concert essay.

Music Tracks from Commercials that Everyone Knows

Music in advertising is used to refer to the integration of music in commercials to enhance its success. It affects how listeners and viewers get to perceive the given product on different levels. Also, it has a significant impact on the musicians whose tracks get integrated into the commercials.

For viewers and also listeners to remember a product easily, most advertisements use music tracks to promote their brands. Proper selection of the right music track for an advertisement is very important. Marketers want to select a song that they are sure the listeners and viewers will not get bored of. In turn, they get to boost their sales.

For an advert that is easy to remember and has more aesthetic value, the target audience will get to capture a lot of information pertaining to the product. Advertisers always want to ensure that the type of music they get to use for their commercials, adds credibility to their products and the company at large.

Here are a number of music tracks from commercials that everyone knows.

In 1971, the television commercial designed for Coca-Cola Company became the most popular commercial. The “Buy the World a Coke” music track for the commercial was directed by Billy Davis. The advert was used to spread a message of love and hope. It featured teenagers from various cultures who appeared on the top of a hill to sing this song.

The music track for this commercial was such a huge success to the extent that it was re-recorded as a full song. After the re-recording, it became a popular hit in the UK and the US. The advert was Bill Backer’s idea. The repetition of the marketing slogan “It’s the real thing” contributed to the remembrance of the advert by a majority of people.

In 2007, this commercial was referred by the Campaign magazine as one of the most influential and best-loved commercials in television history.

This was a top commercial song. The debit of this commercial was at the Super Bowl of the year 2011 and left amazed by the incredible job. The commercial gathered its own fan base and later on received a lot of hits in digital dominion. This music track contributed to the success of Chrysler and the company at large.

After the use of this Eminem’s song for the advert, Chrysler 200 at that time was on the number 2 for most searched items on Google. This was on the Sunday of the Super Bowl. The search traffic for this automobile shot up by 685% and topped the vehicle search lists.

In 1985, Levi used “I Heard It through the Grapevine” for its commercial and it was one of the most successful commercials. The Levi Strauss is a privately owned company that deals with clothes and it used this track to market its jeans.  The commercial is accredited in the success of the clothing brand and also the success of this track song.

Conclusion

In marketing, music performs the total promotional objectives on various capacities. These capacities include memorability, lyrical language, targeting, entertainment, authority establishment and continuity plus structure. For the entertainment part of the music in commercials, it enhances the appealing status of the advert to the target audience.

In as much as the music tracks have contributed hugely to the success of most of these commercials, it is undeniable that a lot of the commercials have also contributed to the popularity of the musicians of the given songs. Music gets to impact on the morality of the artist and also influences how the artist relates to the fans.

Before the usage of any music in a commercial, proper licensing has to be done and the musician must be consulted. Failure to do this leads to legal issues.

Academisation of Hip Hop

The academisation of hip-hop can be a fruitful venture as many universities across the globe are continually working to see this through. The scholars and researchers behind the academisation of hip-hop know that they have an enormous task of maneuvering between the street aspects of hip-hop “realness” as well as the academic expectations of the same.  Although some of the initial core elements of hip hop include deejaying, dancing, raping and graffiti among others, the academisation has brought a new light into the forgotten world. Institutions like Harvard have started embracing hip hop to reach out to new categories of students as well as to broaden areas of sociological and music research. In this hip hop culture essay the academisation of hip-hop has equally touched on racial authenticity and issues about the nationalism of the African Americans.

From the theoretical framework of the study, various scholars argue out that through the academisation of hip-hop, the African Americans as well as the brown population will get a chance to define and identify their cultural affiliation as opposed to the white’s perspective. Through the qualitative approach of interviews and the disclosure analysis, information was gathered from various respondents. The methodology focuses on how the academisation of hip-hop is an ice-breaker, a setup, a label of low cultural affiliation as well as an enlightening tool.

The academisation of hip-hop has branded the area of study with an attractive title which will, in turn, open a leeway for possibilities and hence attract more scholars and researchers into the filed. The attractive label can draw more scholars who will, in turn, delve into other fields in the process of research and hence create a sense of diversity. Various scholars argue that hip-hop should be pinned to a sociological field of study to create authenticity. Hip-hop, therefore, acts as educational bait as well as an attractive label that future music educators, scholars, and researchers will use as a double feature within university legislation.

The advantages of academisation of hip hop

Various researchers and scholars have presented strong reasons based on scientific research on the importance and relevance of the academisation of hip-hop. From the institution’s economic fronts, academisation means more students and hence credibility to the concerned faculties. Researchers conclude that it is due to the many tenets of hip-hop that open a leeway for diversification in the academic domain. The academisation of hip-hop will also bring about its political ideologies into discussion which will in turn bring about a form of legitimacy in discussion in the music education field. However, there is bias in the aspect and concept of duality of hip-hop as one of the core arguments of the research asserted. Various scholars still find it difficult to brand hip hop as a part of the arts under music or sociology. The reason is that for on to be considered as both an academician and a street ambassador of hip-hop, one ought to have a form of affiliation with the hip-hop culture. It is untrue to state that the academisation of hip-hop is a trap and an academic de-valuation. The academisation of hip-hop instead opens a range of possibilities in both musicology and sociology.

 

Disadvantages of academisation of hip hop

The dual attitude towards hip-hop in many institutions has resulted in a counter effect on the education policy. Since through the academisation of hip-hop many organizations seek to enlist and increase the number of students among other things, it hurt the development of research in this field. Hip-hop suddenly becomes devalued and loses its initial authenticity and conservative nature. The scholars and researchers in the field of hip-hop are seen as an illegitimate and second class as opposed to those of other genres and areas of research. Through critiquing hip-hop, there is inconsistency and bias as some researchers seem to critique the bigwigs to gain recognition as opposed to promoting the ideal values and intentions of the study. Various scholars equally use inappropriate language which makes research and the approach towards rationalization awkward and lopsided. The non-academic approach to the academisation of hip-hop by various scholars and research sources make the concept seem illegitimate through preconception, inconsistent and inaccurate data.

Conclusion and recommendation

The academisation of hip-hop epitomizes an academic habitus although the access and affiliation to the sub-cultural or street connection are an added advantage. The research on hip-hop as a sub-genre of music opens a world of possibilities and untapped exploration in both music and sociology. It is however incorrect and biased to say that the world of academics cannot accommodate hip-hop because it is shallow and does not have universally accepted research approaches. Hip-hop should, therefore, be developed as a sub-genre of music and an aspect of sociology. Universities and opportunistic scholars ought to desist from branding and degrading the potential of hip-hop. It is; however, correct to note that hip-hop presents a double-edged effect in institutions regarding research and authenticity.  It is paramount to used hip-hop as educational bait and as a marking label to criticize it for its inherent value.

Experimental Music

Listening to music is completely different from making a piece of music. The person who composes music knows where each section of music should be placed during composing so as to produce sounds that can be listened to other than noise. An experimental music can be described is one that arouses interest in a person or music to which someone devotes themselves. Music is basically sounds that are combined in a predetermined meaningful pattern.

Sounds are always being produced by objects in their natural settings. As music is being composed, natural sounds occupies the space left by silences in the sound space.  At any given time, there is no a thing such as empty space or empty time since natural sounds occupy the sound space when no music tones are created. Composing musical tones overrides the natural sound tones in the sound space, and instead of hearing natural sounds the musical beats are heard. Sounds can be combined in multiple ways to produce musical beats. It is true that humanity and nature aspects coexist in the world, with each aspect producing sounds that may or may not override that of the other aspect.

Sounds can be captured magnetically through a tape to create music that can be listened repeatedly. When composing experimental music, a person always tries to separate himself or herself from the activities of the sounds he or she makes. Sound is contained in what is called the sound space, and the total sound-space results from five determinants that include frequency or pitch, amplitude or loudness, overtone structure or timbre, duration, and morphology.Encounter with nature arouses emotions in human beings.

Music Collection Societies

Introduction

Many artists pursue music with dreams of making it in the entertainment industry. The musimc industry and the entertainment industry as a whole require extensive research by the artist to establish the underlying risks in being a musician. There are many regulations in the music industry. As a result, musicians without collection societies have to watch out for their interests while at the same time make the most out of their work. As a technique of being successful in the music industry, an artist needs to research on ways of protecting his or her work as well as increase income streams. Though music careers require persistence to grow and be successful, it is essential for the artist to always look out for his or her interests. Some organizations help artists enforce their rights, market their works (licenses), collect royalties on their behalf and arrange for collection of fees. Collection societies help artists focus on their career by handling these management issues. Choosing the right collection society is therefore crucial because different collection societies handle different regions and royalty schemes. Musicians should have an excellent knowledge of how to administer their talents even before starting to think of a successful career.

Fred Zeppelin

Fred Zeppelin as a band signed to a major record label will benefit from copyright enforcement services of the record label. The label will also cover most of their marketing services. Being part of a label will be beneficial to the band because it relieves them from some duties. Most of their income streams will be handled by the label and paid to them as an advance. Similarly, they will earn a record label advance that will be paid to them as part of signing the deal. The two band members who write songs will receive a publisher advance that will be paid by the publishing company. The band will have income from royalties. This will depend on the nature of the deal with the record label. Most record labels will collect royalties on behalf of the artists resulting from the reproduction of songs both digital and or physical. Other royalties earned by the group are performance royalties generated when the artists’ works are played in public, and mechanical royalties earned from on-demand streaming services, which pay the artists for songs streamed on their sites. These royalties will be paid to the publisher who then pays the band.  Additional incomes include retail and digital sales resulting from the sale of songs. Label settlements is also a potential source of revenue that results from litigation payouts.

The band will have exclusive rights that protect the group as copyright owners. For instance, public performance rights will prevent unauthorized performance and transmission of the bands works in public. It covers the right to broadcast and performances by another artist in public. Reproduction rights will stop the reproduction of the band’s musical works. Additionally, the band will have digital performance rights to authorize digital transmission of the band’s songs.

The band will have to join collection societies to protect their work and collect royalties on their behalf. The benefit of having collection societies is that they track the public performances and litigate rights violators. Performance rights society (PRS) is a rights management company that will collect fees on their behalf whenever their music is played or broadcasted in public. Phonographic performance limited is a company that handles licensing of music played in radio and television broadcasts. It also manages the collection of revenue from public performances.

The band will also have to join industrial associations to gain professional guidance and collaborative support. Arts development is an association that has members working in creative arts. On joining and industrial association, the band will receive professional marketing services from the organization. The two band members who are songwriters will benefit from guidance along with advice on how to broaden their talents.

Ann

Ann is a singer-songwriter who is not signed to any record label. Being a solo act, she will greatly benefit from joining a collection society and licensing agency. This agency will protect her work and assist in collecting royalties. Collection agencies will also assist her in pursuing new income streams apart from live performances. Collection society will help market her work to enjoy relevance across the region.

Ann’s potential income stream include mechanical royalties generated through replication of recorded songs. Commissions from songwriting services rendered to another artist for creating original work for them. Public performance royalties when her songs are played in public, for instance, television, radio, restaurants, and concerts. Streaming mechanical royalties from video streaming services paid to the copyright holder of the song. The composition of original works for broadcast fees is usually paid to the songwriter. Synch licenses for the use of her existing works in media, for instance, movies and video games. Revenue generated for the use of her songs in ringtones and call back services. Sales of sheet music and other compositions to other parties will earn her additional income as well as lyrics display – income for the display of a song wording on websites, paid to the songwriter. Litigation settlements from copyright infringement lawsuits is also a viable source of income. Retail revenue from the sale of physical recordings in stores or mail order is another income source. Likewise, sales at concert and shows – income generated from the sales of music directly to fans. Sponsorship and corporate support for concerts and tours. Also, merchandise sales resulting from her brand image.

Copyright and rights that can protect her works include, public performing rights to cover unauthorized performances or broadcast of her work in public. Reproduction rights, which is the exclusive rights of the copyright holder to authorize the reproduction of musical works and records[3]. Digital performance rights will prevent unauthorized digital transmission, for instance, internet streaming. Copyrights will be attached with exclusive rights to produce and sell copies of her works, to import and export the works, to derive the work of someone and to perform or display the work publicly.

Performing rights society that represents songwriters and publishers is responsible for the management of their musical works. Whenever an artist music get played or performed in public, the society collects royalties on their behalf. Also, it covers mechanical rights and receives royalties on the reproduction of music either digitally or physically. Phonographic performance limited (PPL) is another association for performing artists. It helps artists collect revenues. Moreover, the association issues licenses for playing music in public and commercial places. After collecting royalties, it passes them to registered members. Therefore, with Ann being a composer, joining a music society will be beneficial to her career.

Since Ann is an independent artist, she will have to join an association with independent artists to learn collaboratively and have a collective effort when fighting for their rights. This will also help her in the marketing of her work and diversification in her career. The association will help her better negotiate contracts and ensure that she gets the most out of her career. The industrial association will relieve her of duties and enable her to focus on her career much better.

No direction

No direction is a tribute band to One Direction. Tribute bands play songs from an original group mimicking their style and their acts. They imitate former bands performance in concerts and record songs similar to the band. Tribute band makes their revenue by live performances of an original band songs. This revenue comes from ticket sales to shows and endorsements by corporates. Merchandise sales also constitute the band’s income, together with the sales of items such as t-shirts and key chains with the bands branding. The group can also benefit from streaming services and sales of music-on-demand sites, which will pay royalties to them. Physical sales of albums in concert and stores can raise revenue for the group.

Tribute bands pay for the license to play music from original singers. They send a list of all the songs they will play to performance rights organization so that they can calculate the licensing fees. Then the rights holder provides a percentage of the band’s revenue.

The band will have to join performing rights organizations to manage purchases of performance licenses and mechanical licenses. This organization will have to monitor the band such that they do not infringe on the copyright of One Direction. They also need an organization to manage their concert and tours as well as bookings.

Tribute band can join industry associations for artists to get professional advice and develop their careers. Industry associations educate bands about matters of the music industry as well as network them with other similar artists. It can also assist to market the work of artists. The band can also join regular industrial association. These associations can help them manage their performing rights better. Similarly, the organization will empower them and handle their musical concerns. The industrial organizations give voice to artists.

Red Too

Red Too, a successful producer, with some hit records over the years has a contract with record companies. He uses session musicians to perform on his recordings. Record producers have the role of oversight as well as managing the recording process. The creative progress of a production depends on the producer. For instance, the producer may assist in the composition and writing adjustments.

The producer’s income stream is the payment accrued from producing the work of other artists in the studio and live settings. This can be paid by the record label or the artist. Royalties from songs co-written by the producers is a source of income. Production of live performances can earn the producer additional income while sponsorship and endorsement from corporate brands can earn the artist income. At times producers own rights to some songs. This song can earn royalties regarding digital performance. Producers can make public appearances and sell other image rights to obtain revenue. They also earn record rights from their produced works depending on the record contracts. Moreover, they can sell the license to their beats to artists or record labels.

The record producer owns the copyright in sound recording.  This is separate from the lyrics and music in the recording. The composer also owns the copyright to that music, which is a protection of the literary work. The copyright of record lasts 50 years from the time it was first played to the public. Moreover, rights included in producers’ rights include reproduction rights to protect against reproduction of their original works. Distribution rights to cover distribution of the record and rental rights to authorize lending of the record.

Red Too can join the professional association for directors and producers. It is a collective management organization that distributes payment to record producers. Directors UK is a perfect example of this organization, which monitors and collects royalties for clients. This creative society also looks out for the contractual right of the directors.

The professional music industry organization such as music producers’ guild represents record producers and other professionals in the recording industries. Membership is open to record producers, studio engineers, and sound designers. The association help members to share collective experiences and collaborate with other members of the association. It also helps producers recognize talent within them by awarding best-performing members. It has an affiliation with other associations to enable networking and marketing of its members.

Conclusion

Music collection societies manage the collective rights of artists and other music industry payments. They help their members navigate the contractual areas of the entertainment industry. Remuneration and revenue collection is always the priority in any enterprise, and it is only fair that artists benefit from their creative abilities. The underlying idea of collective society is always to ensure that the artist’s rights are protected. Because of the music industry’s competitive nature, most collection societies are working with better rates to sign more members. The important element of these collection organizations is the ability to enable members to build their brand with the least effort possible. Regional boundaries limit music collective societies at times, therefore, the need to network with other societies to increase the revenue collection areas. These societies are useful in the management of artist’s licenses, collection and distribution royalties to its members. Collection societies also negotiate for better treatment of artist in the music industry. Performance rights organizations are organizations, which enforce copyright for performed works. The outsourcing of these jobs of royalty collections to collection societies is always a relief to the artist, and therefore, focus on their works.

Most record labels will help an artist increase his or her income potential by exploring new markets like image rights. Creation of awareness on the artist to explore this new area of revenue collection is the responsibility of industrial organization hence the importance of being a member in one. Also, most music industrial associations will advise members on how to pay their taxes to avoid prosecution.

JMZ